Plastic, which is made from oil and gas, is notoriously difficult to recycle. Doing so requires meticulous sorting, since most of the thousands of chemically distinct varieties of plastic cannot be recycled together. That renders an already pricey process even more expensive. Another challenge: the material degrades each time it is reused, meaning it can generally only be reused once or twice.
The industry has known for decades about these existential challenges, but obscured that information in its marketing campaigns, the report shows.
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